Barbie (the doll, not the Aussie BBQ) is everywhere at the moment so we’ll explain how to select Barbie Pink in your Word documents, Excel sheets and PowerPoint slides. There’s no one Barbie Pink but a selection to choose from.
We looked around various official sources for the toys and movie trying to find the ‘official’ Barbie Pink. Turns out Barbie and her logo has many different shades of pink over the decades and there’s disagreement online about what exact color to use.
The saturation Barbie movie coverage (media and many product cross-promotions) means this might better serve as a warning about colors NOT to use!
The ‘official’ Barbie pink
Best we can tell, this is a good color match for Barbie Pink
Hex: #ec4399
RGB: 236, 67, 153
This color code can be used any color selector in Office.
(Hex code is easiest in modern Microsoft Office, use RGB in older versions)
That’s based on our checks of various products and logos including this one from Wikimedia, available for download as an SVG or PNG.
Other Barbie Pink color options
The Barbie logo has changed over time, both the font and color.
“The Barbie brand has always been synonymous with Candy pink. The second version of 1975 had a slightly cooler pink shade than its predecessor. The color of the 1991 version looked more like the original version, but it was slightly lighter. Subsequent logo designs have had a more saturated shade of pink.”
Source: LogoMyWay.com
Checking around there are other opinions about Barbie Pink, feel free to try one of these.
The color of the original Barbie logo used 1959-1975
Hex: #ff419d
RGB: 255, 65, 157
Used for the Barbie logo 2004-2005
Hex: #da0184
RGB: 218, 1, 132
Used in another logo on Wikimedia
Hex: #e33ea5
RGB: 227, 62, 165
This color code is widely quoted on the web and is the text color on the Barbie movie web site.
Hex: #e0218a
RGB: 224, 33, 138
And sometimes this color is suggested:
Hex: #fe46a5
RGB: 254, 70, 165
Barbie movie logo
The current movie logo doesn’t use a single pink, there’s a subtle gradient from a lighter pink at the top to almost a plum shade at the bottom.
Try these colors we’ve grabbed from the movie logo
Top
Hex: #b31e6d
RGB: 179, 30, 109
Gradient to the bottom at
Hex: #9e1962
RGB: 158, 25, 98
Overall, try a color like
Hex: #f01ca6
RGB: 240, 28, 166
Barbie infests London
The movie promotions department aren’t missing any opportunity, here’s just two of their efforts in London.
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