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Link unfurling in Outlook

What is ‘link unfurling’, an upcoming feature in Microsoft Outlook

An unfurled link appears in an email as an interactive preview card – not just a preview but something the receiver can update.  Link unfurling is already in Teams, now it’s coming to Outlook 365 for Windows.

Here’s Microsoft’s example where a link has been pasted in, Outlook has automatically grabbed details from that page (an order, in this case) AND allows the receiver to update the quantity on the order.

Source: Microsoft

Obviously, this needs special coding on the web page and the receiver must have the right access permissions to the page.  It’s mostly a tool for people within an organization.

Link unfurling seems like a specialized type of Loop Component which also can be added to some emails.

Link Unfurling is already in Teams, so pages setup for that will also work in Outlook.

To make a web page ‘unfurlable’, add a message extension see Extend a Teams message extension across Microsoft 365 for all the gory, nerdy details.

At present, Link Unfurling is in preview as part of Microsoft 365 Targeted Release program and the beta versions of Outlook 365 for Windows.

Microsoft has two short videos about Link Unfurling. One shows how it works in Outlook

The second video is supposed to show how a Microsoft partner has “enabled this integration” but at a mere 35 seconds all it really shows is a link copied into an Outlook email where it appears as a regular preview card, there’s nothing interactive shown. Nothing about how link unfurling ‘integration’ is done.

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